Well, looks like Starbucks is yet again trying to be more relevant in a recession stirred world.  They have recently announced their cheaper coffee-and-food combos.  They call it Breakfast Pairings and is set to sell for about US$3.95 starting March 3, 2009.  

“During these tough times, customers need to know they’re making a smart choice when they come to Starbucks,” said Michelle Gass, executive vice president of marketing and category, Starbucks Coffee Company.  “That they’re getting the world’s finest coffee, delicious food made with quality ingredients, and an experience they can’t get anywhere else.”

This is a kind gesture, indeed.  I go to Starbucks on weekdays and their White Mocha Grande sets me back about US$4 each day.  But Breakfast Pairings… hmmm, that’s something I personally would like to try as I do at times skip my breakfast meal for a cup of their Java.

For those interested… here’s the Pairing’s menu:

Starbucks pairings include: 

Tall Handcrafted Caffè Latte paired with:
- Starbucks Perfect Oatmeal, 100%whole grain goodness made-to-order with three conveniently portioned toppings, including dried fruit, nut medley and brown sugar; or
- Reduced-Fat Cinnamon Swirl Coffee Cake, a moist buttery cake with a cinnamon swirl center topped with a cinnamon crumble.

Tall Fresh Brewed Coffee paired with: 
- NEW Artisan Bacon Sandwich, a flavorful bakery-style sandwich made with a parmesan egg frittata, smoked bacon slices, and Gouda cheese on a perfectly-baked hand-shaped artisan roll; or 
- NEW Artisan Ham Sandwich, a delightful combination made with a parmesan egg frittata, three slices of Black Forest ham, and mild cheddar on a perfectly-baked hand-shaped artisan roll; or
- Sausage Breakfast Sandwich, a tasty teaming of sausage, egg and mild cheddar on an English muffin; or
- Reduced-Fat Turkey Bacon Breakfast Sandwich, lighter option featuring reduced-fat turkey bacon, cholesterol-free egg, and reduced-fat aged white cheddar on a multi-grain English muffin.

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