A new report has declared that outdated, irrelevant and overused business role models are proving to be a great detriment to many entrepreneurs and prospective new business owners.

The report, which was published by Enterprise Insight, said that by using the same entrepreneurs like Anita Roddick and Sir Richard Branson as a source of inspiration to go into business on their own is old and does not carry that much of a significance anymore.

Success stories of local businesses or self-employed people that are seen in their community are more inspiring, according to the report.

The report said that the same icons are being used since the mid-80’s when self-operated enterprises exploded

It also said that a so-called “conveyor-belt education” should also be blamed for stopping people from forming their own companies, for preferring instead to get into more traditional forms of employment, and not take the risks of self-employment.

The report also cited other factors for the apparent reluctance to form start-ups: the not-so-promising outlook for the enterprise sector and pressure from parents and teachers to entertain more traditional employment opportunities.

Business solutions experts are now calling for a new nationwide program aimed at these “pressure” groups that they must recognise and accept the fact that people, especially young adults, will be more enterprise-minded if they are given proper support. Other concerned groups are also agreeing to this proposal and have said that instead of saying what is wrong with the enterprise sector, people should actually do something to address the issue.

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