Do you really need search engine optimization (SEO) if youâ€™re not in that competitive of a market? What if you manage a business that offers sweat lodge retreats in a part of the country where youâ€™re the only sweat lodge for hundreds of miles? Unfortunately, many businesses think itâ€™s pointless to budget for SEO because they donâ€™t see how it fits in with their strategy. Every single website, business, or person with an online presence will benefit from SEO, but there are a few fields which are particularly stubborn when it comes to opting out.
Proper SEO will benefit the business/website as well as those who visit it. Remember the point of SEO: To make sure the best matches between people and websites are made. Itâ€™s kind of the eHarmony of web browsing, going beyond the surface to look at qualities that make good â€œmatchesâ€ between sites and users.
Here are some of the biggest industries that donâ€™t think they need SEO, but actually do: [Read more…]