Whether you’re a business owner or just someone who wants to bring in a little more cash in their life, there are quite a few ways that you can take advantage of things you’re already doing in your everyday life and begin making money with them. One of these opportunities is to turn your Instagram account into a money-making machine. However, to do this, you must put in the effort necessary to make your Instagram account into something that businesses want to use and that followers want to interact with. So to help you do this, here are three ways you can start to make money through your Instagram account.
Get A Large Following
The first thing you’ll have to do to begin making money off your Instagram account is to get a large following. The size of your following will help determine how much money you’ll be able to make off of your account; whether you can be an influencer or a micro-influencer. According to Shane Barker, a contributor to Forbes.com, accounts with more than 100,000 followers will often get approached by those who would like to use their account to influence their followers. If you have fewer than this amount of followers, you’ll likely have to approach other businesses yourself in order to become an influencer for them.
Get Sponsors or Partners
Other than becoming an influencer on an occasional basis for other brands or businesses, you can also become a partner or get sponsored by a brand looking to use your follower base to further their own business. According to Braveen Kumar, a contributor to Shopify.com, this is going to be a beneficial partnership if you have a very specific type of follower that falls under the target market of that particular business. Knowing this, it’s important that you have your own brand in and of yourself in order to attract the type of followers that other brands are willing to pay for your influence over. The more valuable your following is, the higher the chance is that you’ll be able to produce sponsored or partnered posts that make you money.
Sell The Photos You Take
Another way you can use your Instagram account to make you money without having to work to build up a large following is to sell the photos you take and upload to your account. According to Neil Patel, unless you have the talent of a professional photographer, you can’t expect to make a ton of money with this tactic. However, with the amount of websites looking for quality, unique stock photos, even talented amateur photographers can make decent money by selling their Instagram photos for future business use.
If you’re looking for ways to make your Instagram account more profitable, consider using the tips mentioned above to help you do just that.